Dana Thomas

Dana Thomas

The Style Files

The Donatella Style

From the Archives: A look back at when Donatella took over the Versace brand.

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Dana Thomas
Mar 14, 2025
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In 1998, my Newsweek Paris bureau chief Christopher Dickey asked me to do a major profile on Donatella Versace one year after her brother Gianni’s murder, and gave me six months to report it. (Yes, we used to spend six months working on stories…) With the announcement of Donatella’s retirement this week—news, by the way, I broke in The Style Files last week—I thought I’ll pull out that Newsweek International story and post it here.

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Donatella Versace with models in the 1990s.

By Dana Thomas for Newsweek

March 7, 1999

Donatella Versace is sitting on the overstuffed sofa in her late brother's living room in Milan, talking about how much she loves doing his job. In a rapid staccato, she insists that she's in control and running the billion-dollar business “as Gianni would have wanted it.”

That is far from clear. In the year and a half since her brother was murdered on the steps of his Miami Beach mansion, Donatella has virtually erased th…

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